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Nine Common Objections You Must Answer

Unspoken Objections The first type of objection you will get is an unspoken objection. The customer has concerns with you offering but doesn't tell you anything. The solution to unspoken objections is to let the prospect talk more. Ask open-ended questions, lean forward, and listen intently to the answers. The more a prospect has an opportunity to answer your questions; the more likely it is that she will tell you exactly what might be holding her back from buying. Excuses, Excuses The second form of objections is excuses. These are usually instinctive reactions to any sales approach. Excuses are not really serious. The best salespeople nod, smile, agree, and then ask a question to take control of the conversation. The very best way to handle any initial sales resistance, including excuses and impulse responses is with these words: "That's all right. Most people in your situation felt the same way when I first called on them. But now they have become our best customers...

Eliminate the Bottlenecks

In physical terms, a single blockade of a key artery can lead to a heart attack and the death of an otherwise healthy individual. Some years ago, James Fixx, a leading authority on jogging for physical fitness, one of the top runners in America, and in Olympic condition, dropped dead of a heart attack while running at the age of fifty-two because a single piece of plaque that came loose and lodged in his heart. James Fixx was an incredibly healthy man until one blockage was sufficient to end his life. This same principle applies to business, careers, and one's personal life as well. One fatal flaw can cost you a lot, if not everything. Identify Your Limiting Factor In your business, for example, there are almost always critical constraints of "limiting factors" that determine how fast you achieve your goals. Not only can a constraint slow you down and keep you from achieving the sales and profitability you desire, but a serious constraint can bring your business to...

The Golden Hour

You become what you think about most of the time. And the most important part of each day is what you think about at the beginning of that day. Start Your Day Right Take 30 minutes each morning to sit quietly and to reflect on your goals. You'll find when you read the biographies and autobiographies of successful men and women that almost everyone of them began their upward trajectory to success when they begin getting up early in the morning and spending time with themselves. Feed Your Mind With Positive Ideas This is called the Golden Hour. The first hour sets the tone for the day. The things that you do in the first hour prepare your mind and set you up for the entire day. During the first thirty to sixty minutes, take time to think and review your plans for the future. Use Your Quiet Time Effectively Here are four things that you can do during that quiet time in the morning. Number one is to review your plans for accomplishing your goals and change your plans if necess...

Create Your Sales Plan

Nothing happens until a sale takes place. Your actual ability to sell your product or service to your customer determines your profit or loss, success or failure, in business. The sales process, to be effective, must be planned and organized in detail from start to finish. Every word and action must be scripted, rehearsed and memorized. Nothing can be left to chance. Sales Recipe Making a sale is like cooking with a recipe. You must use the correct ingredient and blend them in the proper quantity with the right timing. All successful companies have developed a proven sales process that can be duplicated over and over. By using a proven sales system, you can accurately predict the quantity of your sales, the average size of your sales, and the profitability of your sales activities. Prospecting It is important to speak directly or by telephone to people who can and will buy and pay in a reasonable period of time. Start with your ideal customer profile. Who is he or she exactly-in ...

The Law of Quality

The customer demands the very highest quality for the very lowest price. This seems simple except that many companies try to violate this law on their way to the bankruptcy courts. The customer is very smart. The customer will always act to satisfy the greatest possible number of his or her needs in making any particular buying decision. Only companies that cater to the customer's relentless insistence on even higher levels of quality at even lower prices are successful in the marketplace. Quality is What the Customer Says it is Only the customer can define quality. Sometimes even the customer cannot define it clearly, but the customer will vote for quality by the way she spends her dollars. And more than 80 percent of buying decisions today are either made or strongly influenced by women. Quality Includes Both the Product and Service Quality also includes the way that it is sold, delivered, and maintained. The customer's definition of quality includes all of the activiti...

Two Principles for Financial Success

There are two great principles for achieving financial success. The first principle is what we call the law of attraction. The law of attraction says that you are a living magnet. It says that your thoughts create a force field of energy that radiates out from you and attracts back into your life people and circumstances in harmony with them. Any thought you have, combined with an emotion, positive or negative, radiates out from you and attracts back into your life the people, circumstances, ideas, and opportunities consistent with it. How to Attract the Success You Desire Many people feel that this is perhaps the most important of all mental laws. It says that if you have a very clear idea in your mind of your desired goal, to become wealthy, and you can hold that idea in your mind on a continuing basis, you will inevitably draw into your life the resources that you need in order to achieve it. Every person who has become wealthy or successful has become wealthy and successful as a...

Make Continual Course Corrections

Problems, difficulties, and setbacks are a normal, natural, and unavoidable part of life and business. When you set a new goal or launch toward a new destination, you will experience challenges and difficulties that you never expected or anticipated. By the true test of character is the inevitable and unavoidable crisis. Your ability to solve problems is important, but your ability to deal with a crisis largely determines your success or failure in life. Leadership Abilities In a multi-year study conducted at Stanford University, researchers examined the annual performance appraisals of hundreds of presidents and chief executive officers of Fortune 1000 companies, some of the most successful executives in every business or industry. This study revealed that top executives had two dominant qualities in common. The first was the ability to function well as a member of a team. When they were starting out, they were good team players, making valuable contributions to the teams they were ...

The Law of Competence

You can increase your efficiency and your effectiveness by becoming better and better at your key tasks. One of the most powerful of all time management techniques is for you to get better at the most important things you do. Your core competencies, your key skill areas, the places where you are absolutely excellent at what you do, are the key determinants of your productivity, your standard of living, and the level of achievement you reach in your field. Work Excellence The market pays excellent rewards only for excellent work. You are therefore successful to the degree to which you do more things better than the average person. Your great responsibility in life is to determine what things you can and should do very well and then develop a plan to become very, very good in those vital areas. Key Question Here is the key question: What one skill, if you developed and did it in an excellent fashion, would have the greatest positive impact on your career? Your weakest important s...

Unlimited Possibilities

You can always get a better deal if you know how. You never need to settle for less or feel dissatisfied with the result of any negotiation. There is almost always a way that you can get better terms or prices, whether you are buying or selling. Your job is to find that way. If You Want a Better Deal, Ask for it The word "ask" is the most powerful word in the world of business negotiating. Most people are so paralyzed by the fear of rejection and disapproval that they are afraid to ask for anything out of the ordinary. They just accept what is offered to them and hope for the best. But this is not the case with top negotiators. The top negotiators will quite calmly and confidently ask for any kind of price or term that is remotely within reason. You will be quite astonished at the better deals you will get by simply asking for a lower price if you're buying and asking for a higher price if you're selling. Real Estate Salesmen One of my seminar graduates is a rea...

Interview Effectively

Most executives have never been taught how to properly interview people for a position. Fortunately, the most effective interviewing process is quite simple, as long as you can discipline yourself to learn it and then follow it. Suitability of the Candidate A variety of excellent assessment instruments and personality tests are available that you can use to get a better feeling for the suitability of the candidate. In my business, we use various instruments with each person, score them, and give copies of the results to the candidate. We then discuss the findings with the candidate in a spirit of open inquiry, mutually seeking the best way to interpret them as they relate to the job under consideration. Don't Start Selling Until You Have Decided to Buy In other words, resist the temptation to begin the interview by telling the candidate what a great job is being offered and what a great company you have before you have concluded that this is the kind of person you want to hire...

The Parable of Talents

The Parable of the Talents is the primary reason for wealth or poverty throughout history. Reasons for Rich or Poor Why do some people retire rich and most people retire poor? This subject has fascinated philosophers, thinkers, mystics and teachers throughout the ages. There have been so many cases of hundreds or thousands and even millions of men and women who have started with nothing and become financially independent that people are naturally curious to know why it happened and what are the common rules or principles that others can apply to become wealthy as well. Why People Become Rich One illustration of this key principle is called the parable of the talents. In the Bible, it says, "To him that hath, shall more be given, and he shall have abundance. But from him that hath not, even that which he hath shall be taken away." Accumulation Leads to More Accumulation What does it mean? In the modern world, we say "the rich get richer and the poor get poorer....

The Need to Lead

The greatest need we have today, in every area, is for men and women to practice the values of integrity, discipline, responsibility, courage, and long time perspective, both as individuals and in their families. These are the key qualities of leadership. Our society needs leaders at all levels who practice the principles that lead to long-term success. Especially, we need people in positions of authority and political power to support and encourage others, whose lives and work they influence, to develop character and resist the tendency to act expediently in ways that are harmful to themselves and others. Everyone needs to take "The Values Pledge," to live by it, and then encourage others to live by it. It is only the solid bulwark of character, based on values, virtues, long-term thinking, and the accurate assessment of secondary consequences that can curb and mitigate the destructive influences and behavior of the Expediency Factor (the E-Factor). Live In Truth The ...

Law of Clarity

Clarity accounts for probably 80% of success and happiness. Lack of clarity is probably more responsible for frustration and underachievement than any other single factor. That's why we say that "Success is goals, and all else is commentary." People with clear, written goals, accomplish far more in a shorter period of time than people without them could ever imagine. This is true everywhere and under all circumstances. The Three Keys to High Achievement You could even say that the three keys to high achievement are, "Clarity, Clarity, Clarity," with regard to your goals. Your success in life will be largely determined by how clear you are about what it is you really, really want. Write and Rewrite Your Goals The more you write and rewrite your goals and the more you think about them, the clearer you will become about them. The clearer you are about what you want, the more likely you are to do more and more of the things that are consistent with achieving t...

Manage Your Time Well

To achieve all your goals and become everything you are capable of becoming you must get your time under control. Psychologists generally agree that a "sense of control" is the key to feelings of happiness, confidence, power, and personal well-being. And a sense of control is only possible when you practice excellent time management skills. Choices and Decisions If the front side of the coin of success is the ability to set clear goals for yourself, then the flip side of the same coin is the ability to get yourself organized and work on your most valuable tasks, every minute of every day. Your choices and decisions have combined to create your entire life to this moment. To change or improve your life in any way, you have to make new choices and new decisions that are more in alignment with who you really are and what you really want. The Right Thing to Do The only way that you can determine that is right or wrong, more or less important, high or low priority is by firs...

In Honour Of Teachers!

The dinner guests were sitting around the table discussing life. One man, a CEO (proud of being a professional), decided to explain the problem with education. He argued, 'What's a kid going to learn from someone who decided his best option in life was to become a teacher?' He reminded the other dinner guests what they say about teachers: 'Those who can, do. Those who can't, teach.'  To stress his point he said to another guest; 'You're a teacher, Mary. Be honest. What do you make?' Mary, who had a reputation for honesty and frankness replied, 'You want to know what I make?' (She paused for a second, then began...) 'Well, I make kids work harder than they ever thought they could. I make a C+ feel like theMedal of Honor. I make kids sit through 40 minutes of class time when their parents can't make them sit for 5 without an iPod, Game Cube or movie rental. You want to know what I make?' (She paused again and looked at each...

New Year is Always Good For Us

H ours of happy times with friends and family A bundant time for relaxation P rosperity P lenty of love when you need it the most Y outhful excitement at lifes simple pleasures N ights of restful slumber (you know - dont' worry be happy) E verything you need W ishing you love and light Y ears and years of good health E njoyment and mirth A angels to watch over you R emember and embraces of a happy years! With Regards

Persist Until You Succeed

The most important single quality of success is self-discipline. Self-discipline is having the ability within yourself, based on your strength of character and willpower, to do what you should do when you should do it, whether you feel like it or not. Character is the ability to follow through on a resolution after the enthusiasm with which the resolution was made has passed. Persistence is Self-Discipline in Action Perhaps the greatest display of self-discipline is persisting when the going gets tough. Persistence is self-discipline in action. Persistence is the great measure of individual human character. Your persistence is, in fact, the true measure of your belief in yourself and your ability to succeed. Each time that you persist in the face of adversity and disappointment, you build the habit of persistence. You build pride, power, and self-esteem in your character and your personality. You become stronger and more resolute. By persisting, you become more self-disciplined. You...

Create Large Chunks of Time

This strategy requires a commitment from you to work at scheduled times on large tasks. Most of the really important work you do requires large chunks of unbroken time to complete. Your ability to create and carve out these blocks of high value, highly productive time, is central to your ability to make a significant contribution to your work and to your life. Thoughtfulness may be defined as a careful concern for the secondary consequences of each decision and each action. This is the essence of strategic thinking. Start Immediately on Number One Successful salespeople set aside a specific time period each day to phone prospects. Rather than procrastinating or delaying on a task that they don't particularly like, they resolve that they will phone for one solid hour between 10 and 11 AM and they then discipline themselves to follow through on their resolutions. Many business executives set aside a specific time each day to call customers directly to get feedback. Create Spe...

The Law of Timing

Timing is everything in negotiation. A negotiation can be made or unmade by the time at which it takes place. There is a "too soon" and a "too late" in every situation. Whenever possible, you must plan strategically and use the timing of the negotiation to your advantage. There is a better time to buy and a better time to sell in almost every case. And when your timing is right, you will always get a better deal than when it is not. The More Urgent the Need, the Less Effective the Negotiator If you are in a hurry to close a deal, your ability to negotiate well on your own behalf diminishes dramatically. If the other person is eager to make the deal, he or she is functioning under a disadvantage that you can exploit to your advantage. For example, every company has sales targets for each month, each quarter, and each year. Sales managers are tasked with hitting incomes, and their bonuses. Therefore when you are buying any large ticket item, you will almost always g...

Ricardo's Law of Comparative Advantage

Ricardo is perhaps best known for his theory of comparative advantage of nations, which postulated that specialization leads to wealth, and self-sufficiency leads to poverty. Such a proposition was initially regarded as preposterous—and often still is by those who do not truly understand the principle. Through his research, Ricardo demonstrated that trade between two countries can be mutually profitable, even when one country is more productive than the other in every commodity that is being exchanged. England and Portugal Ricardo used trade between England and Portugal as a prime example. Portugal could produce both wheat and wine more cheaply than England, giving Portugal an absolute cost advantage in both commodities. Delving deeper into the economics of these two countries, Ricardo found that one unit of wine in England cost the same amount to produce as two units of wheat, while in Portugal, the production cost of one unit of wine was the same as 1.5 units of wheat. Lost Opport...

The Determinant of Your Success -2

Perhaps the most powerful single factor in your financial success is your beliefs about yourself and money. We call this the Law of Belief. It says simply this: Whatever you believe, with feeling, becomes your reality. What Successful People Believe Whatever you intensely believe becomes your reality. That we have a tendency to block out any information coming in to us that is inconsistent with our reality. What we've discovered is that successful people absolutely believe that they have the ability to succeed. And they will not entertain, think about, or talk about the possibilities that they'll fail. They do not even consider the possibility of failure. Positive Thinking Versus Positive Knowing You always act in a matter consistent with your beliefs. The most important belief system you can build is a prosperity consciousness where you absolutely believe that you are going achieve your financial goals. We call this positive knowing versus positive thinking. Positive think...

Becoming a Motivational Leader

Create a Big Vision To become a motivational leader, you start with motivating yourself. You motivate yourself with a big vision, and as you move progressively toward its realization, you motivate and enthuse others to work with you to fulfill that vision. Set High Standards You exhibit absolute honesty and integrity with everyone in everything you do. You are the kind of person others admire and respect and want to be like. You set a standard that others aspire to. You live in truth with yourself and others so that they feel confident giving you their support and their commitment. Face Your Fears You demonstrate courage in everything you do by facing doubts and uncertainties and moving forward regardless. You put up a good front even when you feel anxious about the outcome. You don't burden others with your fears and misgivings. You keep them to yourself. You constantly push yourself out of your comfort zone and in the direction of your goals. And no matter how bleak the situa...

Remain Flexible at All Times

The Menninger Institute of Kansas City conducted a study not long ago to determine what qualities would be most important for success and happiness in the twenty-first century. They concluded after extensive research, that the most important single quality that you can develop, in a time of rapid change, is flexibility. The Speed of Change Today, perhaps the most important factor affecting your life is the speed of change. We are living in an age where change is taking place at a faster rate than ever before in human history. And if anything, the rate is increasing, year by year. Change today is not only faster, but it is also discontinuous, not following a straight line but starting, stopping, and moving in unpredictable directions. Change is coming at us from all sides and in so many different ways that it is often impossible to anticipate what might happen next. A Major Cause of Stress Change causes enormous stress for people who are fixed or rigid in their beliefs about how t...

The Law of Reciprocity

People have a deep subconscious need to reciprocate for anything that is done to or for them. The Law of Reciprocity is one of the most powerful of all determinants of human behavior. This is because nobody likes to feel that he or she is obligated to someone else. When someone does something nice for us, we want to repay that person, to reciprocate. We want to be even. Because of this, we seek an opportunity to do something nice in return. This law is the basis of the law of contract, as well as the glue that hold most human relationships together. Concessions The first party to make a concession is the party who wants the deal the most. You must therefore avoid being the first one to make a concession, even a small concession. Instead, be friendly and interested, but remain silent. The first person to make a concession will usually be the person who makes additional concessions, even without reciprocal concessions. Most purchasers and sellers are aware of this. They recognize that ...

Seven Ways to Increase Revenues

To grow any Business, you must continually seek ways to turbo charge it's engine. You must develop strategies that will drive sales to ever-higher levels while ensuring that your growth in revenues translates into higher cash flow and profits. Essentially there are seven ways to increase revenues. Mastering any one of the seven will produce significant results. Success in all seven will lead to dramatic growth. Make More Sales The first and perhaps most obvious way to increase revenues is simply to make more sales. Of course, one of the best ways to accomplish this objective is by expanding your customer base. If you own a restaurant, how can you attract more patrons? If your business supplies parts to OEM's, what strategy will allow you to sell to a greater number of manufacturers? If you run a print shop, what steps can you take to bring more customers in the door? What new strategies will allow you to attract more customers? Sell More Often to Existing Custome...